Are You Serious About a Career
in Photography?

Call: 413-863-2478


Open House for Careers in Photography This Saturday


Join us on Saturday, May 9th for a chance to learn more about Hallmark Institute of Photography and the exciting field of Professional Photography.

  • Tour our Educational Facilities
  • Meet our Resident Faculty and current students
  • Get behind the lens of our medium and large format cameras
  • Take portraits in Hallmark's portrait and commercial studios.
  • Make some prints from images you take in our studios, but most importantly, go home with all of your questions answered.

If you have been thinking about a career in photography but just don't know how to get started, this is your opportunity! 

Come to see for yourself on
Saturday, May 9th starting at 12:30 pm. 

Call us now at 413.863.2478 
or RSVP here to let us know you will be joining us!


Graduate Spotlight

Lukas Helmers Headshot
Before coming to Hallmark I was going to school at ITT Technical Institute in Springfield, Missouri. I was getting ready to finish everything for my Associates degree. As I was thinking on what to do after I graduated, I thought about just finding work. But while looking through images I just developed from my film camera and as I was filtering through images I wondered if I could get better in taking pictures. So I was researching schools and that's how I discovered Hallmark. When I got to Turners Falls and went to go see the school I met David Turner and he went through my images I brought to share. He ended up taking a photograph of mine and he gave me one of his photographs in return. Talking to David Turner and Gregory Heisler opened my eyes to more possibilities to using natural lighting or even common lighting from Home Depot. Ever since I came here my eyes have been open to new and more possibilities on how I take pictures. This was the first time working with Commercial studio setups. And I've come to enjoy figuring out how to create still lifes to take pictures of. After Hallmark I hope to be getting a job with Lifetouch as I start a journey to possibly getting into Music Photography in both Location Portraiture and Commercial Work that I can create something to make the music people hear thrive in the hearts of themselves.
Lukas Helmers
Class of 2012

» Watch more videos.

This Week in Pictures

    Tony Downer photo

    Tony Downer photo

    Hallmark volunteers spent time shaking their bushy tails with the fantastic folks from Hole in the Wall Gang Camp.
    Tony Downer photo

    Tony Downer photo

    Our October graduating class dressed to the nines in order to look sharp while making presentations in Business Communications class.

    Tony Downer photo

    Tony Downer photo

    The June graduating class practices working with natural light outside on a beautiful sunny day.

    David Turner photo

    David Turner photo

    Students practice location lighting at the lovely Look Park in Northampton.

    What's Happening at Hallmark

    • Portrait and Commercial Studios

      Studio time continues as the June graduates work on their final year-end portfolio.

    • Outdoor Light

      As the weather improves, instructor Rich Barnes provides a refresher class in finding good light outdoors.

    • Location Studio

      Instructor David Turner takes the class on a field trip to beautiful Look Park in Northampton to demonstrate working with light in different locations.

    • Imaging Workflow

      Students learn about color correction, and working with outside printing labs.

    • Guest Lecturer: Steve Giralt

      Hallmark welcomes photographer Steve Giralt, who will be presenting a talk on the Business of Commercial Photography. The lecture will give students real-world information on everything from promotion and estimating, to advice on how to get started in the industry. Steve will answer questions about who does what in the commercial world, and what students need to know on set.Originally from Miami, Steve studied photography at Rochester Institute of Technology, and started shooting commercially in 2002. In 2005, he was selected as one of PDN magazine's coveted 30 emerging photographers to watch. He shoots food, still life, portraits, interiors, travel and more for both editorial and advertising clients. Some of his clients include Food Network Magazine, Starbucks, JM Smuckers, Victoria's Secret, Kraft, Macy's and Woman's Day.

    Are You Serious About a Career in Photography?

    Call: 413-863-2478


    Accredited by the Accrediting Commission of Career Schools and Colleges
    Licensed by The Commonwealth of Massachusetts Division of Professional Licensure, Office of Private Occupational School Education
    Financial Aid available to those who qualify
    Hallmark Institute of Photography, 241 Millers Falls Road • Turners Falls MA 01376
    Phone 413-863-2478 • Fax 413-863-4118 •
    © Copyright 1998-2015 Hallmark Institute of Photography


    Request a Catalog

    For a copy of our course catalog complete the following information:

    Email Address

    Are you ready...

    To get started and request your copy of our course catalog complete the following information:

    Email Address